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Growing Online Video Use

09 Aug

According to a recent PEW Internet report, seven in ten (69%) adults in the United States have used the internet to watch or download video. That represents 52% of all adults in the US. Young adult internet users, 18-29 year-olds, continue to be the heaviest consumers of online video. Since 2007, there have been dramatic increases in the numbers of Americans who watch the following kinds of videos online:

  1. Comedy or humorous videos, which have risen in viewership from 31% to 50% of adult internet users
  1. Educational videos, which have risen in viewership from 22% to 38% of adult internet users

  1. Movies or TV show videos, which have risen in viewership from 16% to 32% of adult internet users

  1. Political videos, which have risen in viewership from 15% to 30% of adult internet users.

The complete report is available for download or online viewing at the PEW website.

source: www.internetworldstats.com/stats.htm

 
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Posted by on 9 August 2010 in Newsflash

 

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